What Clickbait Can Teach Us about Poetry

What Clickbait Can Teach Us about Poetry

Grabbing your readers’ attention and holding on to it.

Journalists have a difficult job: make the complex and dull universally interesting. Poets face a similar challenge: how do we make the reader care about the things we care about – and how can we make them invested in the specifics of a different life?  

In this workshop, we will look at techniques used by journalists to grab and keep their readers’ attention and explore how they appear in the work of poets like Diane Seuss, Natalie Shapero, and more. Through a combination of discussion, analysis, and writing exercises, we will apply these concepts to our poems to change how they interact with readers and write from the detail. It is a low-pressure, generative workshop with a focus on trying new things.   

One off In-person Session on Saturday 4 May, 2pm–4.30pm (BST). This course will take place at Somerset House, Strand, London, WC2R 1LA. 

Concessions & Accessibility

To apply for a concessionary rate, please send relevant documentation showing your eligibility for one of our concessions to [email protected]; conditions of eligibility are detailed here. If you have any questions, wish to be added to the waiting list of a sold-out course, or require any form of adjustment to access our courses, please email [email protected]. For more information visit our In Person Courses page 

Image credit: Brad

About Yanita Georgieva View Profile

Yanita Georgieva is a poet and journalist. She was born in Bulgaria, raised in Lebanon, and currently lives in England. In 2022, she received the Out-Spoken Prize for Page Poetry and was shortlisted for the Ivan Juritz Prize. She is a London Library Emerging Writer and an alum of the Southbank New Poets Collective. Her debut pamphlet, Small Undetectable Thefts, is out now with Broken Sleep. You can find her work in The London Magazine, bath magg, Poetry Wales, and more. www.yanitageorgieva.com 

"The Poetry School has opened my eyes to the wealth of talented poets. It has made me realise that anyone can be a poet and you don't have to be a published poet to get fulfilment out of poetry. With discipline of the mind, anything is possible."

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